Academy 115 modules · 8-10 hours **Growth Loop stages:** Monitor · Learn · Grow **Modules 51–55 · 25 lessons · about 8–10 hours** Turn attention into leads, customers and revenue.

Academy 11 — Social Selling & Business Growth

Understand foundational frameworks and practical executionBuild real-world assets and publishable contentComplete hands-on exercises and pass certification checkpoints

Founders, creators, social media managers, and marketing operators.

Academy Capstone Project

A comprehensive portfolio piece applying all concepts from this academy.

Step-by-Step Curriculum

5 Sequential Modules

~8-10 hours total

Module 51Stage: Grow5 Lessons · ~90 min

Social Selling

Distinguish social selling from spamming or hard-selling.

Study Module 51

Module 52Stage: Monitor5 Lessons · ~90 min

Lead Generation

Design a free resource valuable enough to exchange for contact details.

Study Module 52

Module 53Stage: Strategize → Create5 Lessons · ~90 min

Conversion & Offers

Write a clear, specific offer instead of a vague promotion.

Study Module 53

Module 54Stage: Monitor → Learn5 Lessons · ~90 min

Customer Relationships

Create content that helps existing customers get more value, not just attracts new ones.

Study Module 54

Module 55Stage: Grow5 Lessons · ~90 min

Agency & Business Systems

Package marketing services into clear, sellable offers (for agencies/freelancers).

Study Module 55

Certification Capstone

Academy 11 Capstone

Practical Growth Project

A comprehensive portfolio piece applying all concepts from this academy.